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Electronic marketing is a very vast area and constantly new developments take place in same. E-marketing can be delivered through the following mechanisms:

  • Web site for Promotion and Distribution of Value Added Content

  • E-Marketing through E-service platforms like

    • Call Centres

    • Help desks

    • Telemarketing, etc.



  • E-Marketing through E-portals

  • E-Marketing through other Electronic platforms like

    • Hand Held devices

    • Smart Cards

    • Touch Screen Kiosks
     
     

    E-marketing market Size

  		•  Travel industry sales - USD 7.1 billion
  		•  E-commerce – USD 3.2 Trillion
  		•  Other E-publishing – USD 89 Billion
    		 
     

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